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Podcasting Your Brand

Aug 29, 2022

I’m going to continue helping you become the BEST podcast host for your guests that you can be. And, on this Podcasting 101 episode, I will focus with you on preparing the content for your guest interviews, starting with the decision whether to send boilerplate questions to your guest ahead of time. Plus, I will...


Aug 22, 2022

For my next Podcasting 101 topic, I’m going to help you prepare for your guests by taking you through the four main steps of the process. First, where do you find them? Then, once you’ve found them, what are the best ways to approach them? And, in terms of scheduling your guests, I’ll cover two opposing schools of...


Aug 15, 2022

Let’s dip into sizzle reels for my next Podcasting 102 topic! A good sizzle reel can open the door that brings your show to the next level–both in terms of audience growth and partnerships. So, I’ll first go over with you what a sizzle reel even is and when you might need one. Then, I’ll review the basic nuts...


Aug 8, 2022

For my next Podcasting 101 topic, I’ll dive into defining your ideal listener. Knowing the people who are listening to you (and who you WANT to be listening to you) is critical in deciding the content to present on each episode and also for presenting yourself and your show to the right potential sponsors, partners,...


Aug 1, 2022

For this next Podcasting 101 topic, I want to make it SUPER clear that the most important focus for your show is how well you are making it all about your listeners. It’s a key concept that you need to apply to all aspects of your show if you want to see good audience growth. And, in this episode, I’ll be honing in...